Tag Archives: eco-conscious

Corporations Begin to Green

In light of the recent economic downturn, small businesses have suffered in every sector of the market – this includes marketers and retailers of so-called “green” fashion statements. The environmentally conscious dresser could find everything from jeans to blouses to shoes boasting entirely green beginnings. However, these eco-brands have become fewer and father between making it difficult to find garments utilizing the once highly touted organic cotton. On the bright side, large retailers have adopted more sustainable production practices and are considering everything from water use to soil health and fair trade.

In 2006, Levi’s introduced a line of jeans using organic cotton called “EcoJeans” but shortly dropped it to develop its “Water<Less” line. A pair of Water<Less pants requires 96% less water than traditional jeans to produce, a difference of 40 litres for some styles. Levi’s is promoting efficient use of water by encouraging users to wash their jeans once every two weeks.

Other large corporations that have taken to using organic cotton and other eco-conscious production methods include Nike, Walmart, H&M and Target. Nike will construct all of its cotton based products with at lest 5% organic products by the end of 2011. In 2006, only 52% of its products utilized organic cotton. Nike also employs recycled polyester in its All Conditions Gear and only the most environmentally responsible leather suppliers.

Walmart is striving “to be supplied 100% by renewable energy, create zero waste and sell products that sustain people and the environment” while simultaneously donating money to green initiatives around the world. In October, Walmart announced its commitment to sustainable agriculture and will donate upwards of $1 billion to small and mid-sized farmers to help stimulate both small business and responsible farming methods.

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5 “Green” Gift Ideas

Christmas is this weekend and if you’re anything like me, you haven’t bought a thing. At Backyard X-Scapes we are always looking for ways to help our customers “go green” without breaking the bank or pushing too far outside the box. We believe that Christmas gift-giving can be meaningful, generous and eco-friendly. The following are 5 of our favorite ideas for green gift-giving.

iTunes or Amazon.com Gift Cards – While it goes without saying that digital gifts cut down on waste by eliminating packaging and carbon emissions by eliminating production and shipping, they are also in high demand in today’s tech savvy society. We all know that both iTunes and Amazon offer gift cards for downloading music, but they can also be used for video streaming. Instead of buying DVDs as gifts, give your loved ones the gift of waste-free entertainment; they can stream almost any movie as well as entire television series.

Homemade Gift Coupons – Give the special person in your life many gifts in one without costing you a dime.  Coupons for massages, breakfast in bed and babysitting are all great options that only require time and effort on your part. This gift is ultra-personal, won’t drain your checking account and doesn’t produce an ounce of waste, especially if you use recycled paper to craft each coupon.

Sony Ericsson GreenHeart Cell Phone – The techie in your life will love Sony’s new GreenHeart line of cell phones and accessories. These phones create 15% fewer carbon emissions than traditional phones by eliminating the paper manual (it is stored digitally within the phone), utilizing recycled plastic in the phone’s structure, employing an energy efficient display and waterborne paint. The packaging is also eco-conscious.

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